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Searchpedia SEO field notes Callum Bennett Callum

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SEO Title Examples

SEO title examples are sample page title tag patterns that show how to summarize a page clearly, include the main keyword, and improve search click-through rate.

Beginner3 min readUpdated 2026-07-27Notes by Callum Bennett

What I’d do first

  • Start with a pattern: keyword + modifier + (optional) brand
  • Keep titles under 60 characters or 600px to avoid truncation
  • Place the primary keyword near the front
  • Make every title unique — no duplicates
  • Test low-CTR pages with new title variants in Search Console

I've burned through a lot of bad titles myself, so here's what I'd do differently.

The path I'd take

  1. Start with the primary keyword. Identify the main search intent for the page. If it's a guide, the keyword is the topic. If it's a product, the keyword is the product name.
  2. Add a modifier that matches intent. For a how-to guide, add "How to" or "Step-by-Step". For a listicle, add a number. For a local service, add the city.
  3. Keep it under 60 characters. Write the title, then trim. Cut filler words like "The" or "A" if they don't add meaning.
  4. Add brand at the end — only if space allows. If the title is already tight, skip the brand. Google may add it anyway.
  5. Make it unique per page. If two pages have similar topics, differentiate them with a unique modifier or angle.
  6. Test and iterate. Use Search Console to find pages with high impressions but low CTR. Try a new title variant and measure the change.

Watch-outs

  • Keyword stuffing. Repeating the same keyword multiple times makes the title unreadable and can hurt CTR.
  • Duplicate titles. Using the same title on multiple pages confuses search engines and users. Each page needs its own.
  • Clickbait. Titles that promise something the page doesn't deliver will increase bounce rate and erode trust.
  • Ignoring truncation. A title that gets cut off loses its punch. Always preview the pixel width.
  • Vague titles. "Learn More" or "Services" tell the searcher nothing. Be specific.

What I got wrong

I used to think longer titles were better because I could cram in more keywords. Turns out, Google truncates anything over ~600px, and the end of my title was getting cut off — including the brand and the modifier I thought would help. Now I write the title, then trim it to 55 characters as a rule of thumb. I also used to write the same title for similar blog posts, just swapping the keyword. That created duplication issues. Now I force myself to write a unique angle for every page, even if it's just adding a different modifier.

Next step

Quick answers

What's the best title format for a blog post?

For informational posts, use Keyword: Modifier or Number + Adjective + Keyword + Year. Example: "SEO Title Examples: 7 Patterns That Boost CTR (2025)".

Should I include the year in my title?

Yes, if the content is time-sensitive or updated regularly. The year signals freshness and can improve CTR.

How do I know if my title is too long?

Use a SERP preview tool or check the pixel width in Screaming Frog. If the title exceeds 600px, trim it.

Sources

Primary documentation is linked directly. Anything commercial is marked nofollow.

  • Google Search Central — Google's official guidance on how title links are generated and how to write useful, descriptive titles.
  • Screaming Frog — Widely cited SEO reference for title-tag best practices, including uniqueness, branding, and length.
  • Search Engine Land — Established SEO publication with practical title-tag formulas and common mistakes.

Notes from Callum Bennett.